Revealed! Our 2011 limited edition winning t-shirt

The time has come for us to unveil the 2011 Jeans for Genes limited edition t-shirt, designed by Lianne Miller from London College of Fashion. We are so excited!!! We hope you are… Read More →

2011 Fashion Panel – We Speak to Panellist and Fashionista, Nick Ede!

This week is all about our prestigious fashion panel, and we bring you an interview with one of our favourite judges Mr Nick Ede – one of the UK’s most influential experts in… Read More →

Congratulations Lianne Miller – This Year’s Jeans for Genes / LCF Competition Winner

 This week we are thrilled to have spoken to this year’s winner of the Jeans for Genes / London College of Fashion competition, Lianne Miller. Here is what Lianne told us about why she… Read More →

Hello and welcome to the Jeans for Genes blog!

Hello and welcome to the Jeans for Genes blog! Here, we hope to give you a little insight into how we work, up to date info on what celebs we are working with… Read More →